
Marketing (Minor)
The minor in marketing provides you a broad exposure to marketing theory and technique, designed for you to apply marketing practices successfully to your major discipline.
- Degrees & Offerings
-
- Minor
- Department
- College
- Program Contact
-
Chair of the Department of Marketing and Professional Sales, Professor of Marketing and Professional Sales
-
Secretary of the Department of Finance, Department of Marketing and Professional Sales
The minor consists of 18 semester hours, 12 of which must be taken at Bloomsburg.
Required courses
- MKTG.310 Marketing Principles and Practices
- MKTG.330 Consumer Motivation and Behavior
- MKTG.440 Marketing Research
- MKTG.460 Marketing Management
Choose two from the following courses:
- MKTG.320 Marketing for Nonprofit Organizations
- MKTG.331 E-Marketing
- MKTG.340 Advertising Management
- MKTG.341 Principles of Selling
- MKTG.350 Retail Management Concepts
- MKTG.370 Sales Management
- MKTG.380 International Marketing
- MKTG.432 Internship in Marketing
- MKTG.480 Business to Business Marketing
- MKTG.490 Contemporary Problems and Issues
The Husky Difference

Sekisui Professional Experience Lab
Our professional sales and marketing program partners with Alumni and Professional Engagement to create the Sekisui Professional Experience Lab in the Greenly Center, designed as a state-of-the-art facility to help you hone your skills. The sales lab features a role-play office with audio visual recording capabilities and sophisticated control center, along with an observation facility. Practice presenting to groups, bring presentations on removable media, and hone your presentation and demonstration skills.
Marketing Contacts
Applying to this Program
Apply
-
Application Process
Review the step-by-step process whether you're a first-year student, transferring to BU, or more.
-
Apply Now
Ready to apply? Great!! Start your online application here.
Explore More
-
Explore Bloomsburg
There's no better way to learn more than to experience Bloomsburg for yourself! Set up a campus tour or connect with us virtually.
-
Connect with Your Admissions Counselor
Applying to college is a big step. You have questions, and we have answers!
-
Financial Aid Guide
Our Financial Aid team is your guide to navigating the aid process here at BU.