Jennifer Umberger, MBA, PCM

Jennifer Umberger, AVP Marketing and Communications
Title(s)
Associate Vice President of Marketing and Communications
Department
Education

Bachelor of Arts, History - Albion College

Master of Business Administration (MBA) - Augsburg University

Jennifer Umberger, MBA, PCM serves as associate vice president and chief marketing and communications officer at Bloomsburg University where she is responsible for brand development and management, strategic marketing and communications, and supports enrollment marketing and the University's strategic initiatives. She oversees a broad array of marketing disciplines, including advertising, digital marketing, media and public relations, crisis communication, sports information, publications, social media, and the university website.

Prior to her work at Bloomsburg, she served as Director of University Marketing at Kutztown University where she built the institutional brand and enrollment marketing initiatives. She also spent nearly a decade in corporate marketing and communications in the Minneapolis/St. Paul and Indianapolis markets. She is the graduate of Albion College where she earned her bachelor’s degree, and Augsburg University where she earned her MBA. She also holds the Professional Certified Marketer (PCM) designation from the American Marketing Association.