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Sport Management (B.S.)

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As a dynamic and rapidly growing field, sport management offers exciting opportunities for individuals passionate about sports and business. The possibilities are endless, and our program aims to empower students to make a meaningful impact in the sports industry.

Degrees & Offerings
  • B.S.
Department
College
Program Contact
Professor/Chair, Sport Studies Department
illustration of Carver Hall

 

Program Highlights

  • Experiential Learning: In addition to classroom learning experiences that include organizing charity athletic events, tournaments, and competitions, you’ll complete 15 credits of practical experience.
  • Industry-Leading Technology: BU’s Sport Management program assures you are ready to enter the industry with the skills you need to succeed. You’ll be trained in leading sports technology including StatCrew, HUDL, and Dartfish. This technology, combined with state-of-the-art facilities, makes for a dynamic learning environment that mimics the real-world experiences you’ll face in your professional career.
  • Facilities: Faculty deliver courses in technology-enhanced classrooms with vast multimedia capabilities. Students can access open computer labs and campus wireless networks when using personally-owned devices. 
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Courses and Curriculum

Two important objectives drive coursework in the Sport Management major: the acquisition of practical experience and the development of expertise in industry-specific technology applications. Coursework is designed specifically to prepare you to excel in your career. Topics include Sport Marketing, Management and Leadership of Sport, Sport Business Finance, Sponsorship and Fundraising, Sport Law and Ethics, and Sport Media Communications.

  • Students will demonstrate an understanding of the social, psychological, and international foundations of sport.
  • Students will demonstrate an understanding of sport management principles
  • Students will demonstrate an understanding of leadership in sport organizations.
  • Students will demonstrate an understanding of sport operations management, and event and venue management.
  • Students will demonstrate an understanding of sport governance.
  • Students will demonstrate an understanding of ethics in sport administration.
  • Students will demonstrate competencies in sport marketing.
  • Students will demonstrate an understanding of the principles of sport finance.
  • Students will demonstrate an understanding of accounting principles and their application to sport organizations.
  • Students will demonstrate an understanding of the principles of economics and their application to sport organizations.
  • Students will demonstrate an understanding of the legal aspects of sport.
  • External experience- Students will be able to explain and categorize all aspects of the day-to-day operations of a professional setting in an area of external experience, as well as discriminate the duties, rules, and responsibilities of professionals in the area of external experience.

Download the sport management checksheet here.

THE HUSKY DIFFERENCE

College of Distinction
College of Distinction
Bloomsburg has earned national recognition as a College of Distinction, honored for its quality and high-impact practices.

Careers

With a degree in Sport Management, you’ll be prepared to pursue a career in various areas of sport.

Potential Job Opportunities

  • Sport Marketing
  • Sport Sales and Sponsorship
  • Sport Facility Management
  • Event Management
  • Sport Management Professor
  • Sports Information
  • Sport Administration and Coaching
  • Sports Camp Director

Jobs and Internships

Student studying in a Soltz Hall residential lounge

Internships

In recent years, students have worked with various organizations including the Pittsburgh Steelers, Philadelphia Flyers, New York Rangers, NFL Europe, and the US Olympic Centers in Lake Placid and Colorado.

View the previous field experience directory here.

SPORT MANAGEMENT CONTACTS

Bloomsburg University Employee

Danielle Barney

  • Associate Director of Athletics and Senior Woman Administrator, Professor

Applying to this Program

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